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What is Wild Nords?
I’ll be behind the scenes helping tie up the loose ends, and then I’ll be taking a much-needed vacation staycation while I contemplate the next chapter.
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How to play Wild Nords
Revenue from slot machines and physical table games declined to €63.4 million from €71.3 million, primarily due to a reduced retail network and fewer slot machines.
Betting and iCasino GGR rose to €151.6 million from €146.5 million. Growth in iCasino resulted from an expanded game catalogue and a rapid expansion of live casino offerings.
Veikkaus’ international B2B subsidiary, Fennica Gaming, continued rapid expansion in H1 2026, with revenue increasing by 80.6% to €10.3 million from €5.7 million in the previous year.
About Wild Nords
Given that women account for nearly 60% of gaming customers in the US, Klebanow argues that Japan’s IRs should instead offer environments where this demographic feels “safe and comfortable”. The key lesson from pachinko, he concludes, is therefore “not to create gaming environments that mimic them”.
Ultimately Leckert remains positive on Japan’s IR opportunity. “Stringent regulation really supports a strong industry,” she says. “I don’t see those being at odds with one another, because it’s been done very successfully elsewhere.”
Japan’s ability to lure back the world’s biggest casino developers will hinge on the regulatory framework the government unveils later this year, says Klebanow.
